Our Story
In 2014, our journey began not as a business plan - but as a renovation.
While designing our own home, we searched endlessly for pieces that felt personal, refined, and thoughtfully made. When we couldn't find exactly what we envisioned, we decided to create it ourselves. We designed custom pieces, worked closely with skilled craftsmen, and brought our ideas to life.
When friends and family visited, they didn't just compliment our home - they asked where they could find the pieces.
That's how our brand was born.
What started as a personal pursuit of thoughtful design evolved into a dedicated team of craftsman, a growing collection, and a shared Philosophy
Homes deserve pieces that feel intentional, warm, and enduring.
Over the years, our designs were showcased at select high-end exhibitions, where they were met with overwhelming appreciation. Each collection reflected our belief in functional elegance
where tableware, storage, furniture, wall décor, and limited editions aren't just products, but part of everyday living.
In October 2024, we stepped into the online world - expanding beyond exhibitions and private showcases. And since then, our patrons have continued to make this journey deeply meaningful.
What began inside our home now lives in many,
And we are just getting started
Founder's Note
Hi, I'm Hina
The proud founder of SHANA.
I'm the creative brain behind the brand... and the one equally obsessed with growth and numbers. If I may say so, the perfect mix of creativity and analytics.
I've always loved leading (always have!), and I'm not afraid of a bold mo↓ which is exactly why I hung up my corporate boots to build SHANA.
When I'm not obsessing over the next design or idea, you'll find me travelling, chasing new experiences, and soaking in moments close to
nature.
Insanely Creative — in business and in life.
Hi, I'm Jibraan the wizard behind the scene.
I ensure SHANA runs seamlessly, bringing structure to creativity and precision to every plan.I make sure we execute bigger - with systems, strategy, and my own instinctive creative edge.
I wear many hats and also lead another vertical alongside SHANA's Home Décor division — because growth never stands still.
I believe in planning well, executing better, and delivering with perfection.
When I'm not working, I'm travelling, selectively socialising, or chasing a little adrenaline — off- roading whenever I can.
Quietly driven. Precisely creative.